Does page speed affect SEO?From a user's perspective, site speed is only an issue when it's broken. When things are going well, no one notices, let alone appreciates its seamless functionality.As users, we don't appreciate the speed of the site because we live in an age of immediacy and expected results. As SEOs, we know that user experience is the key to success and is essential to delivering a great user experience while guiding consumers through the pipeline.Performing page speed tests is a fundamental part of user experience. Lagging sites on desktop and mobile are major contributors to high bounce rates and lack of conversion.Nobody wants that. However, there is a solution!Google Page Speed Insights.This handy guide will explain why these updates have taken place, how to perform a page speed test, how to locate this tool as well as usage information to advance your SEO initiatives towards faster site speeds and high conversion rates!What did this update accomplish?Last November, Google rolled out an improved Site Speed report located in Search Console to optimize website speed. Compassionate to the public's need for faster browsing experiences, the Google Egypt Phone Numbers List Webmaster blog stated the purpose of these updates: “The report ranks URLs by speed and by issue causing slowdowns. Explore a specific issue to see examples of slow URLs to help you prioritize performance improvements for them. To get a better idea of the type of optimization that can be performed for a specific URL, the report refers to the Page Speed Insight tool, which provides information on specific optimization opportunities” (Google Webmaster Blog).Speed tests are at the heart of SEO and one of the fundamental elements of user experience. These updates ultimately allow us to provide actionable instructions for checking site speed, fixing speed issues, and diagnosing issues using Google's crawlers.In the next few steps, I'll go over my page speed diagnostic process and provide some additional tools to improve your page speed analysis.How do I use the Google Page Speed Report and how can I check my website's performance?The premise of these updates is to provide live insights from Search Console data and consolidate all URL issues into a single report. Gone are the days of inserting individual URLs for outdated data. With this Search Console report, we are able to consolidate page URLs and extract live data.So everything seems efficient, but how can we actually achieve it?Thanks to Google PageSpeed Insights and Google Search Console!What is a good Google page speed score?Using information from Google PageSpeed and Google Search Console, you can find your site's page speed score for desktop and mobile. Each URL is ranked from 0 to 100, but a score of 85 or more from your page speed analysis is considered excellent for site speed health.
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